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Project Management

How to Improve Client Communication

June 12, 2018

There’s a lot more to project management than tasks and timelines. You’ve got clients to keep happy too.

Juggling projects and client relationships can feel stressful—but it doesn’t have to. Effective client communication can ease the pressure and set you up for project success.

The importance of client communication as a project manager

Knowing how to communicate effectively with clients helps you earn trust—a must-have for any project to succeed. But that’s not the only perk.

Effective client communication also enables you to:

Let’s look at some simple strategies you can use to communicate better with your clients.

How to improve client communication

When it comes down to it, good client communication is all about managing expectations. Here are a few easy ways you can set clear expectations and improve your communication skills:

5 simple client communication tips

If you want to be a communication superstar, you’ll need to go beyond practical tactics. Remember, communicating well is all about relating to people, so put those personal skills to use!

These 5 tips can help you interact better with clients:

  1. Empathize with the client. It’s easy to get so caught up in logistics you forget your client’s a real person with their own set of fears and pressures. Taking time to understand—and acknowledge—your client’s perspective can diffuse a difficult conversation and reassure your client you’ve got their best interest at heart.
  2. Share your knowledge of the company. Before you meet with a client to discuss a new project, do your research. Showing your client you know what their organization is about and how it works is a simple way to establish trust from the get-go.
  3. Send a recap. This is an easy way to let your client know you’ve listened. It also sets clear expectations for any decisions or action items covered in a meeting or conversation with your client.
  4. Personalize your communication. Using an email or status report template can lighten your lift when it comes to interacting with clients. Just be sure to add a few personal touches to make your client feel special. It can be as simple as incorporating the client logo into your status report or asking about their recent vacation in your weekly email. Bonus points for sending a handwritten note!
  5. Ask for feedback. It’s not easy to open yourself up to potential criticism. But identifying your weak spots is the best way to strengthen your skills. A little humility goes a long way in earning your client’s trust too.

Keep clients happy with TeamGantt

TeamGantt makes it easy to keep projects on track—and people in the loop—so you can win client hearts time and time again. 😍

Try TeamGantt for free today!

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